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"Education is the most powerful weapon which you can use to change the world”
– Nelson Mandela

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Module 1 Discussion...
Option 1: Define ethnocentrism. Ethnocentrism is defined as oneself only thinking of their own culture and ethics and Innercircle beliefs are more important or superior to others, similar to egocentri...

Module 1 Discussion 2
Module 1 Discussion 2

Option 1: Define ethnocentrism. Ethnocentrism is d

DQ 2_1631983710.docx
Workforce engagement can be defined by the ability and dedication of the workforce to achieve company goals and visions. The engaged workers take their work personally and find meaning in the work the...

Week 2 DQ 2
Week 2 DQ 2

Workforce engagement can be defined by the ability

Week 2 Discussion_16...
Here’s a summary of this week’s online connection: We began going over ways to start drafting your paper. One of the ways we went over was the 5 W's: who, what, when, where, & how, and how we could fo...

Week 2 Discussion
Week 2 Discussion

Here’s a summary of this week’s online connect

Application Paper 4

Application Paper 4

Q Explain your media strategy by using the five Ms. (markets, money, media, mechanics, and methodology) If so, how and how would you measure the results?

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Market that body shop is target are womens. Money: the budget of the company is high for advertisement as they are already a well-established company. For the fastest growing social media channels are used by the company to create customer awareness Mechanics: They are using micro scheduling for their production schedules. Methodology: reach and frequency is the common factor of methodology. Body shop customer reach is global. They are targeting women globally.